Who we are

We are proud of our brand Holle for close to a century old history, and of the fact that Holle has become one of the leading manufacturers of organic baby food.

Ever since our company was founded, we have consciously focused our attention on mankind and the environment – because we want our products to deserve being called “sustainable”.

Today, we have a comprehensive baby food range with more than 80 products representing the message “Always ORGANIC – for all the right reasons”. From the start, we have focused on naturalness: Holle baby food is being produced only with raw ingredients grown to biodynamic or organic standards. We do not use chemical processing materials and preservatives, flavouring and colouring agents, added salt or granulated sugar.

Our long-term partnerships with our organic raw material suppliers are very important to us. They are the basis for the particularly high quality of our baby food.

Holle baby food products are gently processed; they represent a wholesome, natural and balanced diet, from the very beginning.

Our origin

In 1933 Holle was founded in Arlsheim as Holle Food AG. Soon afterwards, the first Holle wholemeal bread and the first Holle organic baby food were produced – which makes Holle one of the first organic baby food manufacturer in Europe.

85 years young

After 85 years, Holle has expanded from a small family bread producer to a well-known organic baby food pioneer which still retains the traditional family touch.

State-of-the-art facility

Since autumn 2019, Holle baby food has been a majority shareholder of Biopulver, a state-of-the-art infant formula raw material drying facility. During the production, the quality of the milk is strictly controlled and tested from farm to delivery.

Holle Sole Agent (Hong Kong & Macau) - Hago Limited

Hago Limited is a leading Health Food marketer and distributor in Hong Kong. We distribute high quality functional health food and organic food in Hong Kong, Macau, and China including products from Holle Baby Food.